Scottish Book Trust CEO Marc Lambert on Scotland Tonight
On the eve of World Book Night and this year's Scottish Children's Book Awards, Scottish Book Trust CEO Marc Lambert appeared alongside Barry Hutchison, author of the SCBA-winner The 13th Horseman, on Scotland Tonight to discuss the role that these events play in increasing children's enthusiasm for reading.
Asked about the place of books in the increasingly competitive arena of children's attention, Marc said: "Children, and people generally, love stories, and while you can teach people to read that doesn't necessarily make them a reader. It's the pleasure that's to be had from books and reading that makes someone a reader. I think we've got to capture children young and demonstrate to them just what a story can do for them."
Barry added, "there's a snobbery in the book world that says certain books are a waste of time. But there's a lot of children reading that stuff, and if you tell them that's a waste of time then they don't see themselves as readers. But I think [the important thing] is inspiring them to read whatever they want to read".
Watch the full discussion on the STV player here (skip to 21:30 mins from start)