Promotional Resources

Bookbug general information poster (A3)

• Promotes the key aspects of the programme including; Bookbug packs, Bookbug Sessions and Bookbug’s Library Challenge. Also directs parents to Scottish Book Trust’s Early Years website where they can find out more information about their local programme.
• Intended for display in places that parents visit, such as supermarkets, health centres, community centres, libraries etc

Bookbug general information (A5)

• As well as promoting key aspects of the programme, the leaflet also highlights the benefits of sharing books with your child. A QR code has been included so parents can scan this using their smart phones and be taken directly to Bookbug’s homepage. Twitter and facebook accounts have also been included. 
• Should be given to parents who are not yet familiar with the programme. 

Bookbug Pack advertising posters (A4)

• Intended for display in places that parents visit, such as supermarkets, health centres, community centres, libraries etc
• Contains information about the Baby, Toddler and Pirate Bookbug packs  

Bookbug pack advertising flyers (A5)

• Intended to provide parents with more information about the Bookbug packs
• Should be handed out to parents who may not yet be familiar with the programme and left in venues that parents frequent, such as community centres, libraries, parent and toddler groups.

Both poster and flyer direct parents to Scottish Book Trust’s Early Years website and their local library to find out more information. 

Sharing Books leaflet

• For parents and is intended to encourage them to share books with their children, and to promote the various aspects of the Bookbug programme. 
• A useful handout for parents who are new to the programme, or who would like more information on the benefits of introducing children to books at an early age. 

Birth Congratulations cards

• Promotional tool to inform new parents about the Bookbug packs
• Congratulates parents on the birth of their lovely baby and tells them that they will shortly be receiving the first of the three Bookbug packs
• Intended to be handed out by registrars when parents register the birth of their child. This should be organised by the Bookbug coordinator.

Songs and Rhymes 

• You can now download the songs and rhymes on the Bookbug Songs and Rhymes CD that is included in the Bookbug Baby pack. Click the link above to download. 
• Please include a selection of these songs and rhymes in your Bookbug Session

Bookbug stickers

• Very popular for promoting the Bookbug Programme with children
• Please give these out to children at special Bookbug events

Bookbug Session advertising posters (A4)

• For promoting Bookbug Sessions to children and their families
• Space in the main body of the poster for local details (location, date and time) to be inserted and named contact for the session
• Should be displayed in as many different venues as possible, in order to ensure that the message reaches lots of parents

Bookbug Session advertising flyers (A5)

• For promoting Bookbug sessions to parents
• Location, date and time, and named contact for the session, should be inserted on the back of the flyer
• Please leave the flyers in suitable locations for parents to pick up

Bookbug bookmark

• Free resource for parents intended to encourage them to share stories and rhymes with their children
• Promotes Scottish Book Trust’s Early Years website where parents can find more information and useful tips on how to share books and rhymes with their child
• These can be handed out at any places or events where parents are gathered, such as Bookbug Sessions, Bookbug Day, supermarkets, gala days, nurseries. 

Bookbug t-shirt

• Issued to Bookbug Session Leaders who have attend Scottish Book Trust training
• T-shirt or fleece (see below) should be worn at all Bookbug Sessions and at all other events and activities related to Bookbug Sessions

Bookbug fleece

• Issued to Bookbug Session Leaders who have attend Scottish Book Trust training
• Fleece or t-shirt (see above) should be worn at all Bookbug Sessions and at all other events and activities related to Bookbug Sessions

Bookbug Library Challenge posters (A3)

• Should be displayed in libraries and other suitable venues within your community to help promote the library challenge to children and their families

Bookbug Library Challenge collector's Card

• Promotional resource to encourage children to visit the library regularly
• Every child aged between birth and four should be given a collector’s card on their first visit
• Every time the child visits the library their collector’s card should be stamped
• Once they have received 6 stamps the child can exchange their card for one of the beautifully illustrated Library Challenge certificates 
• Please remember to give a child a new card when they receive their certificate so they can start collecting stamps again  

Click here for more information about Bookbug's Library Challenge

Bookbug Library Challenge certificates 

(7 designs)

• One certificate should be exchanged for 6 stamps on a child’s collector’s card
• Please remember to issue the child with a new collector’s card when they receive their certificate so that they can carry on collecting stamps      

Click here for more information about Bookbug's Library Challenge

Bookbug pull up banner

• Great for displays and stands at conferences
• Easily portable
• Every local authority in Scotland was provided with at tleast one Bookbug banner
• Please contact your Bookbug coordinator if you wish to borrow the banner for an event

Bookbug bunting

• Produced for the launch of the Bookbug programme
• While we do not plan to produce more bunting, we can advise you on suppliers if you wish to print your own

Bookbug mascot costume (life-size)

• Scottish Book Trust owns a number of Bookbug mascot costumes which Bookbug coordinators can hire free of charge for 2 week periods
• The costume always goes down well at special Bookbug events, helping to spread the book sharing message and encouraging children to love books
• Please contact kirsty.sinclair@scottishbooktrust.com for further information about hiring the costume